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New evidence that shows how the brain makes decisions
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New evidence that shows how the brain makes decisions

by Caitlin McDermott-Murphy, Harvard University Today, the internet is a sensory free-for-all: Pop-up ads burst into articles every few paragraphs, stealing the screen with lollipop colors and music, shouting product information from unseen corners. The human body is not so different. Every fingernail, elbow, nostril, and eyebrow is constantly vying for the brain’s attention. “Right...